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updated 9:59 PM PST, Feb 5, 2016

Chirpify has plans for hashtags

Portland startup Chirpify wants to use hashtags to connect advertisers with consumers.

Portland startup Chirpify wants to use hashtags to connect advertisers with consumers.

So Chirpify plans to announce a new service today, something it calls "#actiontags." The idea is that shoppers with a Chirpify account could instantly subscribe to newsletters, vote in TV competitions, or buy a product -- by responding on Twitter to a message they see on TV with a social media hashtag such as #vote, #buy or #enter.

Chirpify has raised $7.3 million in venture backing, including a $4 million investment the company announced at the end of July. The 14-person company's clients include Adidas, Master Card and the Portland Trail Blazers.

Read more at OregonLive.com.

Last modified onMonday, 19 October 2015 11:41

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