|| Print ||
|Monday, June 01, 2009|
Each card is made of handmade paper, decorated with a simple painted flower, and covered with typewritten text that starts with “Dear” and ends with “Sincerely.” What comes in between those two words is usually language and topics that can’t be reprinted in a general-circulation magazine. A few however, are PG rated:
“Happy divorce! Now you can start sleeping with someone who likes you!” “Congratulations on getting a grownup haircut.” “I wish you were cooler or I was more lame. Either way I don’t see this going anywhere.”
They’re biting and acerbic and Star has come up with about 400 designs for her aptly named one-woman business: Snarky Cards. The cards are about relationships, breakups, one-night stands and, for the most part, sex. They sell for $2 each or 3 for $5 and since she quit her job selling printer supplies in mid 2007 to go into business for herself, she’s sold approximately 12,000 cards in 50 Portland bars and stores, and online.
Star, who is 29, moved to Portland from San Jose, Calif., three years ago, following the siren call of the city’s artsy, laid-back reputation. Her background is in sales: business-to-business phone sales, dating service phone sales. The idea behind Snarky Cards came from her own snarky personality. “My nature determined what I’m doing,” she says.
The first thing Star found when she started bringing her cards to bars is that selling sarcasm to the inebriated is easier than selling printer toner to sober people. “People come into bars expecting to have fun. If you’re offering them something funny in that environment, it’s not a hard sell.”
Bar sales require more than just an engaging pitch. She considers herself an entertainment package: She dresses with flair, carries her cards in a handmade box she hangs from her neck and spends as much as 20 minutes at a table, joking and teasing with customers. She’s established a strong enough brand that a large percentage of her bar sales are to repeat customers.
Outside of the bars, Snarky Cards is growing. Retail stores have begun approaching Star on their own accord. She found that by attracting the attention of bloggers, it’s driving her online sales higher. She’s not sure what the economy will do to business. Already she’s seen people become more selective with their purchases. But she’s responded as well, coming up with her own appropriately sardonic take on the meltdown.
Monday, July 06, 2015
Picking a business partner is not much different than choosing a spouse or life partner, and the business break-up can be as heart-wrenching and costly as divorce.
Monday, July 13, 2015
BY AMY MILSHTEIN | PHOTOS BY JASON E. KAPLAN
Telemedicine, new partnerships and real estate diversification make health care more accessible in rural Oregon.
Wednesday, August 19, 2015
BY LINDA BAKER
In 2010 Vanessa Keitges and several investors purchased Portland-based Columbia Green Technologies, a green-roof company. The 13-person firm has a 200% annual growth rate, exports 30% of its product to Canada and received its first infusion of venture capital in 2014 from Yaletown Venture Partners. CEO Keitges, 40, a Southern Oregon native who serves on President Obama’s Export Council, talks about market innovation, scaling small business and why Oregon is falling behind in green-roof construction.
Tuesday, July 28, 2015
BY JASON NORRIS
Uncertainty in Greece and China, along with potential interest rate hikes mean investors are looking at the market and nervously questioning where they should be invested.
Wednesday, August 05, 2015
BY KEN MAES
A huge migration from Northern California has contributed to average 16% growth per year since 1990.
Thursday, July 09, 2015
The sweltering weather didn't keep the crowds away. Although the numbers were down slightly from last year, the Oregon Food Bank raised $850,636 to fight hunger. About 80,000 people attended despite temperatures in the upper 90s.
Friday, July 10, 2015
BY GREGG MORRIS
Rita Hansen aims to scale natural gas vehicle innovation.
|Child care challenge|
|Is there life beyond Reed?|
|Back to School|
|Apple's next new product event: Sept. 9|
|Washington meat producer recalls pork|
|Ninkasi grows to NY|
|Eco challenges facing Oregon|
|Adidas produces special shoe for upcoming Timbers/Sounders match|
|Intel invests $60M in drone company|
|Congestion should be expected|
Yesterday, a divided National Labor Relations Board dropped another hammer on the employer community. In a long-awaited and much debated move, the Board jettisoned the decades old standard for determining when two independent businesses should be considered joint employers of an individual worker for collective bargaining purposes.
Transforming the culture of Oregon’s educational leadership.
The Board dismissed a petition related to efforts to unionize the Northwestern University football team.
Oregon Sick Leave is here, and changes to the federal white-collar worker regulations are on the way. This workshop will prepare you for both. We invite you to participate in an interactive discussion on how to start planning now for the future impact on your operations and finances.
Presented by OEN + CENTRL + YESpdx.
This Roundtable will cover numerous issues under the employer "shared responsibility" rules of the Affordable Care Act, including how to track the "full-time" status of variable-hour employees, temporary or seasonal employees, and employees who experience a change in status or a break in service. Additionally, we will provide a brief overview of Code sections 6055 and 6056, which require most mid-sized and large employers to submit their first information reports to the IRS in early 2016 regarding the health insurance coverage being offered to employees. We invite you to participate in an interactive discussion on how to prepare for the future impact of the shared responsibility rules on your operations and finances.