Sponsored by Lane Powell

Philanthropy boosts recruitment efforts

| Print |  Email
Wednesday, February 01, 2006

According to the Center for Corporate Citizenship at Boston College, a company that establishes itself as a leading corporate citizen through philanthropy is not only likely to achieve measurable bottom-line benefits. It is also likely to improve recruitment; increase staff morale, performance and retention; enrich team building; and contribute to employee skill development.

Employees want to work for companies that reflect their values and display a concern for social principles as well as profits. In the 2004 Cone CorporateCitizenship Study, 81% of Americans polled said that a company’s commitment to a social issue is important when deciding where to work.

Many companies have found that involving employees in corporate citizenship sends a clear message that it cares about its employees. According to a 2001 Boston College report, employees who think highly of a company’s giving program also show a strong sense of loyalty to the company. Among employees who were aware of their employer’s support for community activities, more than 35% said they felt more committed to their jobs.

 

More Articles

2015 100 Best companies announced

The Latest
Friday, February 27, 2015
IMG 0022cneditBY OB STAFF

The 100 Best list recognizes large, medium and small companies for excellence in work environment, management and communications, decision-making and trust, career development and learning, and benefits and compensation.


Read more...

Grassroots movement pursues carbon bills

News
Tuesday, February 24, 2015
eventthumbBY KIM MOORE | OB RESEARCH EDITOR

A partnership of a grassroots environmental organization and a youth group is striving to build community and business support for carbon price legislation.


Read more...

6 chiefs of staff dish on their bosses

The Latest
Thursday, February 05, 2015
legilistiblog-thumbBY JACOB PALMER | OB DIGITAL NEWS EDITOR

We ask chiefs of staff for the scoop on Oregon legislators.


Read more...

Closing the Gap: The two Oregons and the way forward

February 2015
Monday, January 26, 2015
BY JOE CORTRIGHT

"Nostalgia is not an economic strategy."


Read more...

The 100 Best Companies to Work For in Oregon

March 2015
Thursday, February 26, 2015
BY KIM MOORE | OB RESEARCH EDITOR

Employment in Oregon is almost back up to prerecession levels — and employers are having to work harder to entice talented staff to join their ranks. This year’s 100 Best Companies to Work For in Oregon project showcases the kind of quality workplaces that foster happy employees. 


Read more...

LEED for weed

Linda Baker
Wednesday, January 28, 2015
012815-potcarbon-thumbBY LINDA BAKER | OB EDITOR

What is the impact of the legal pot industry on carbon emissions?


Read more...

The Carbon Calculus

February 2015
Friday, January 23, 2015
BY KIM MOORE | OB RESEARCH EDITOR

Carbon pricing is gaining momentum in Oregon, sparking concern for energy-intensive businesses — but also opportunity to expand a homespun green economy.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS