Portland

Portland

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Oregon Public Broadcasting launched podcasts of three of its radio news shows, Oregon Considered, Oregon Territory and QuickTake Northwest in an effort to keep up with its tech-savvy listeners. OPB worked with sponsor Beaverton-based EasyStreet to produce the podcasts, which make programs available via the Web for downloading to an iPod. The audience for podcasts is rapidly growing, leading businesses to ask how they can use the new media tool.