When customers request something at Jackson and Son, a commercial fuel supplier on the north coast, Larry Jackson listens. His customers wanted biodiesel, so he secured a supply that incorporates Oregon-grown canola. Jackson says one group of customers wants to be environmentally conscious, while another segment wants to keep fuel dollars in the U.S., supporting the local economy and farmers. Although biodiesel costs about 10 cents per gallon more than conventional diesel, “we looked at it as a start.” With so much in the news about municipalities and companies going green, Jackson wants to spread the message that anyone can use the B20 biodiesel he sells at his Seaside, Astoria and Garibaldi pumps.
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