Home Archives August 2007 New PDX hotel targets tech-savvy business travelers

New PDX hotel targets tech-savvy business travelers

| Print |  Email
Wednesday, August 01, 2007

If basic cable and free pastries don’t cut it

{safe_alt_text}
An artist’s rendering of what the Aloft hotel near Portland International Airport will look lik

PORTLAND — Got sass? Starting next summer Portland-bound hipsters need not travel downtown to get theirs. Aloft Hotels, marketed as a “sassy, refreshing oasis,” broke ground in June near the Portland International Airport.

In keeping with the trend toward hotels with a “personality,” Aloft poses as a tech-savvy young business traveler — which just happens to be their target market. Check-in/check-out kiosks, akin to those in airports, let guests choose their room’s floor plan. Flat-screen televisions with laptop and MP3 hook-ups will be de rigeur, and pool tables and board games in the bar aim to entertain and encourage socializing among Gen X road warriors. Lota LaMontagne, spokeswoman for Aloft, says the hotel is designed to be an antidote to the usual. “For people who travel a lot, typical humdrum hotels can be excruciating.”

Partnering in Portland with Pollin Hotels III, the hotel is one of the first eight test sites for the Aloft brand by Starwood Hotels & Resorts Worldwide.

Ken Anderson, senior manager of aviation properties for the Port of Portland, says the market for airport hotels is strong, with the three existing properties filling up frequently. Anderson says Aloft will be the first new airport hotel since the Embassy Suites opened in the mid-’90s.

— Brooke Matschek

Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

More Articles

A Taste of Heaven

September 2014
Tuesday, August 26, 2014
BY VIVIAN MCINERNY

Craft beer comes to Mount Angel.


Read more...

True Blood

October 2014
Thursday, September 25, 2014
BY JOE ROJAS-BURKE

Antibiotics really aren’t magic bullets.


Read more...

College Hacker

September 2014
Wednesday, August 27, 2014
BY KLINT FINLEY

Treehouse CEO Ryan Carson builds a 21st-century trade school.


Read more...

Gender Code

September 2014
Tuesday, August 26, 2014
BY COURTNEY SHERWOOD

Janice Levenhagen-Seeley reprograms tech.


Read more...

Measure 91: What Oregon Businesses Need to Know

Contributed Blogs
Wednesday, October 15, 2014
91 thumbBY DIANE BUISMAN

Some common misconceptions employers have about marijuana.


Read more...

Innovation: a critique

News
Wednesday, October 08, 2014
1008 innovation thumbBY LINDA BAKER | OB EDITOR

A Design Week panel discussion raises questions about how innovative we really are.


Read more...

Revenge Forestry

November/December 2014
Tuesday, October 14, 2014
BY JONATHAN FROCHTZWAJG

A flare-up in the Elliott Forest raises questions about détente in Oregon’s timber wars.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS