Sponsored by Forest Grove Economic Development
Home Archives August 2007 Deal Watch: MyStrands raises $25 million

Deal Watch: MyStrands raises $25 million

| Print |  Email
Wednesday, August 01, 2007

MyStrands.jpgMyStrands, my tastes, their ads

Oregon’s snazziest young high-tech company is Corvallis-based MyStrands and the 50-employee operation has a cool $25 million to prove it. Never heard of them? You’re probably not in their target market — at least not yet.

There’s a theory out there in the technosphere that personalization is the new search, the new killer Web ap. That means MyStrands has a shot at becoming the next Google. Long shot? Maybe.

But MyStrands’ sizzle is a complicated algorithm that detects patterns in the things you like (right now their technology is applied mostly to music) and makes recommendations of other things you might like. It taps the wisdom of the masses by also analyzing the listening patterns of the friends in your social network. And it’s mobile. A new service, PartyStrands, allows you to send a text message to a club’s DJ requesting a favorite song.

And the sizzle will find other applications. “We think the technology can help companies provide personalized advertising,” says MyStrands spokesman Gabriel Aldamiz-echevarria. That is, ads that know your preferences, your friends’ preferences and where you are located.

The $25 million MyStrands investment came from a trio of investors in Spain, where a third of the employees reside. Company founder Fransciso Martin, an artificial intelligence entrepreneur from Barcelona, came to Oregon State University for a post-doc and developed the MyStrands idea in Corvallis, where company headquarters will remain.

Aldamiz-echevarria says the MyStrands deal did not capture the attention of any Oregon investors. We hope there are no regrets.

—  Christina Williams

MERGERS AND ACQUISITIONS
ANNOUNCED EXP. CLOSE BUYER (HQ) SELLER (HQ)/PARENT PRICE (TERMS)
7-Jun Q2 ‘07 Murphy Co. (Eugene) veneer operation (WA) / Weyerhaeuser Co. ND
11-Jun Q2 ‘07 Mentor Graphics Corporation (Wilsonville) Sierra Design Automation (CA) $90m (cash+ stock)
13-Jun Q3 ‘07 Kellwood Company (MO) Hanna Andersson (Portland) / Castanea Partners; Dorset Capital; mgmt team $175m
13-Jun Q2 ‘07 PremierWest Bancorp (Medford) Consumer Finance Division business (Eugene) / Pacific Continental Bank ND
15-Jun Q2 ‘07 Oversee.net (CA) SnapNames (Portland) ND
15-Jun ND WebTrends (Portland) Webcontrol (Sweden) ND
15-Jun Q2 ‘07 BASIS International Ltd. (NM) AddOnSoftware (Beaverton) / MicroAccounting Sytsems ND
18-Jun Q3 ‘07 Restaurants Unlimited Inc. (WA) Pacific Coast Restaurants (Portland) ND
18-Jun Q3 ‘07 Precision Castparts Corp. (Portland) Caledonian Alloys Group Ltd. (Scotland) ND
19-Jun Q2 ‘07 Cardno Limited (Australia) WRG Design (Portland) ND (stock+cash)
20-Jun Q2 ‘07 Wacom Co. Ltd. (Vancouver, WA) Touchscreen Konnection Oasis (TX) ND
20-Jun Q2 ‘07 Toby’s Family Foods (Springfield) Genesis Juice (Eugene) ND
21-Jun Q2 ‘07 TRM Multitech Services (Canada) photocopier business (Canada) / TRM (Portland) $398,645
25-Jun Q2 ‘07 infoUSA (NE) expresscopy.com (Portland) ND
25-Jun Q2 ‘07 LTC Global Solutions (Medford) Gelbwaks Insurance Services (FL) ND
26-Jun Q2 ‘07 Delphon Industries (CA) UltraTape Industries (Salem) ND
27-Jun Q2 ‘07 Aequitas Catalyst Fund (Portland)/Aequitas Capital Management Paramount Graphics (Beaverton) $10.8m

CAPITAL RAISING
ANNOUNCED COMPANY (HQ) / LEADERSHIP INVESTOR PRICE (TERMS)
5-Jun Axial Vector Engine (Portland) / Raymond Brouzes, CEO private lender $250,000 (secured credit line)
6-Jun Daverci Solutions Inc. (Hillsboro) / Marc Cameron, CEO ND $3m (series A3)
12-Jun MathStar, Inc. (Hillsboro) / Doug Pihl, CEO public offering $32.4m (equity)
14-Jun Corrigo, Inc., (Wilsonville) / Rick Michaux, CEO Sierra Ventures $10m (series 5)
14-Jun Oregon State University (Corvallis) / Edward Ray, President Hallie Ford, co-founder, Ford Fnd. $8m (donation)
18-Jun MyStrands (Corvallis) / Francisco Martin, CEO Antonio Asensio, CEO, Grupo Zeta $25m (series B)
25-Jun Or. Investment Fund (Portland) / Michael Arpey, mang. director Or. Public Employees Retirement Fund $50m
25-Jun Tektronix, Inc. (Beaverton) / Rick Wills, CEO private institutional investors $354m (sr. convertible notes)
26-Jun Virtugo Software (Beaverton) Foundation Cap.; OVP Venture Partners $4m
27-Jun YMCA of Columbia-Willamette (Portland) / Bob Hall, CEO Watumull Properties.; Winkler Dev. $9m (sale-leaseback)

REAL ESTATE TRANSACTIONS
ANNOUNCED BUYER (HQ) REAL ESTATE (LOCATION) SELLER PRICE
1-Jun Phillips Edison & Company (MD) Sandy Marketplace (Sandy) - ND
4-Jun Oregon Liquor Control Commission Wilhelm Warehouse (Milwaukie) - $6.2m
4-Jun Cascade Industrial LLC (MN) industrial land (14.23 acres) (Gresham) Sandy Boulevard Dev. $2.9m
4-Jun Vander Houwen Properties LLC industrial space (Portland) Beall Macadam LLC $2.07m
5-Jun Solena Cellars; John Niemeyer Hyland Vineyard (100 acres) (McMinnville) - ND
13-Jun Felton Properties (Portland) office building (Beaverton) McGill Commercial LLC $10.3m
18-Jun Arden Realty (CA) 6 buildings (Portland) Blackstone Group LP ND
18-Jun Bean Investment Real Estate (Portland) Sunrise Meadows apartments (NV) - $103m
18-Jun Cherry Creek Prop. LLC (Lake Oswego) gas station (Albany) Camden Holdings LLC (CA) $1.48m
20-Jun Corbett Summit LLC 2 office properties (Portland) Michael and Mary Murphy (CA) $2.47m

List researched by Mark Druskoff

ND=Not disclosed

Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

More Articles

Risks & rewards of owning triple net investments

Contributed Blogs
Thursday, July 24, 2014
NNNinvestmentBY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR

With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.


Read more...

OB Video: Dress for Success

News
Wednesday, July 02, 2014
DFSOBY JESSICA RIDGWAY | OB WEB EDITOR

Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.


Read more...

Community colleges and sustainability

Contributed Blogs
Thursday, July 31, 2014
sustainabilityBY MARY SPILDE | OB GUEST CONTRIBUTOR

Faced with the aftermath of the “great recession,” increasing concern about the environment and dwindling family wage jobs, we have some very important choices to make about our future.


Read more...

Q&A: David Lively of Organically Grown Co.

News
Tuesday, July 01, 2014
OGCLogoBY HANNAH WALLACE | OB BLOGGER

Demand for organic food continues to soar: Last year, sales of organic food rose to $32.3 billion — up 10% from 2012. In Oregon, organic produce wholesaler Organically Grown Co. has been championing organic growing methods for four decades.


Read more...

Podcast: Interview with Pete Friedes

Contributed Blogs
Wednesday, August 27, 2014

082714-thumb friedesbookTom Cox interviews Pete Friedes, author of "The 2R Manager," about becoming a Best Boss.


Read more...

Managing family assets: The importance of planning ahead

News
Friday, August 22, 2014
Unknown-1BY CLIFF HOCKLEY |  OB GUEST CONTRIBUTOR

When business intersects with family, a host of  situations can arise. Without a clear vision and careful planning, hard-earned investments can become stressful burdens.


Read more...

Interview: Dr. Mark Goulston

Contributed Blogs
Thursday, July 10, 2014
JustListenBY TOM COX | OB BLOGGER

Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS