Sponsored by George Fox University
Home Archives January 2008 A good start for ski resorts

A good start for ski resorts

| Print |  Email
Tuesday, January 01, 2008

SnowTubing.jpg STATEWIDE A La Niña weather system cooling the waters of the Pacific Ocean has forecasters predicting above-average snowfall for the Northwest this winter and Oregonians thinking about the slopes.

Pass sales are up at all the major resorts, with Mt. Hood Skibowl and Timberline reporting increases of 80% and 25%, respectively, thanks to the popular Mt. Hood Fusion Pass, valid at both resorts. Now in its second year, the Fusion Pass was available for individuals for the first time this season. Mt. Hood Meadows and Mt. Bachelor also report that pass sales have exceeded last year’s numbers.

Resorts around the state invested in a number of improvements in the off-season, but perhaps the biggest change is the opening of Timberline’s Still Creek Basin, featuring 220 acres of new terrain with eight trails.

“It’s probably the most significant development in Oregon since back when Bachelor opened that Northwest Territory, back in the ’80s,” says Jon Tullis, director of public affairs for Timberline. “We expect to attract a lot of folks who typically wouldn’t ski at Timberline. This is a big opportunity for us.”

The team at Mt. Bachelor is debuting a mobile marketing campaign that sends conditions reports and special offers to guests’ cell phones. Other updates include lodge improvements at Skibowl, a focus on park terrain at Mt. Bachelor, and a new ski patrol headquarters and peak-day parking initiative favoring carpoolers at Mt. Hood Meadows.  

Thanksgiving came sooner than the snow at some resorts, but Mt. Bachelor, Mt. Hood Meadows and Timberline managed to open at least a few slopes for the holiday weekend.

“It was a little stubborn of a beginning to our season this year,” Tullis says. “We did have some terrain open, and we did OK. We would have preferred to be at full operation, but it tends to even out. I think we’ll make up for that.”                                     

JAMIE HARTFORD

Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it



 

More Articles

Attack of the Robin Sages

Contributed Blogs
Monday, July 07, 2014
070714 thumb linkedinfakesBY TOM COX | OB BLOGGER

Named after the 2010 experiment by Thomas Ryan, "Robin Sages" are fake social media profiles designed to encourage linking and divulging valuable information.


Read more...

OB Video: Dress for Success

News
Wednesday, July 02, 2014
DFSOBY JESSICA RIDGWAY | OB WEB EDITOR

Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.


Read more...

OB Video: Oregon MESA

News
Thursday, June 26, 2014

ThumbOregon Business hosts an informal roundtable discussion about the Oregon MESA (Mathematics, Engineering, Science Achievement) program.


Read more...

South Waterfront's revenge

News
Thursday, July 24, 2014
MoodyAveBY LINDA BAKER | OB EDITOR

Remember the naysayers?  Those who called the South Waterfront aerial tram a boondoggle?  Those who rejoiced at the massive sell off of luxury condos at the John Ross and Atwater Place?


Read more...

Updated: Disrupting innovation

News
Tuesday, July 08, 2014
070814 thumb disputive-innovationBY LINDA BAKER  | OB EDITOR

The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation  — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment. 

Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.


Read more...

Creating a culture of compliance

Business tips
Thursday, June 19, 2014
DataBY MONICA ENAND | GUEST CONTRIBUTOR

Nine tips for building habits among employees to respond when needed.


Read more...

Why I became an Oregon angel investor

Guest Blog
Monday, July 14, 2014
AngelInvestBY TERRY "STARBUCKER" ST. MARIE

I really didn’t know that much about angel investing, but I did know a lot about the entrepreneurial spirit.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS