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100 Best Alphabetical Index for 2008

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Saturday, March 01, 2008
AmeriTitle 21 ACME Business Consulting 38
Avista Utilities 31 Arlie & Company 48
Bank of the Cascades 50 Ashland Food Cooperative 25
Barco MIS 39 Boly:Welch Staffing Services 43
Bend Metro Park and Recreation District 35 Cascade Employers Association 11
Capitol Auto Group 22 Century Bank 39
Carr Auto Group 37 Chetco Federal Credit Union 33
CH2M HILL 44 Columbia Printing & Graphics 10
Comcast 34 The Commerce Bank of Oregon 19
David Evans and Associates 13 Conkling Fiskum & McCormick 32
Davis Wright Tremaine LLP 46 Convergence Networks 42
Edelman 25 Durham and Bates Agencies 30
Edge Wireless LLC 2 EdgeLink LLC 3
Express Personnel/Xenium Resources 24 Fortis Construction 50
Farmers Insurance 47 Gerding Edlen Development Co. 41
Grant Thornton LLP 4 Grady Britton 5
GVA Kidder Mathews 3 Hagan Hamilton Insurance Services. 36
Heffernan Insurance Brokers 26 Hakatai Enterprises 35
LandAmerica 29 Hollander Consultants 37
Lane Powell 40 Hospice & Palliative Care of Wash. Co. 20
Lease Crutcher Lewis 36 Isler CPA 26
Les Schwab Tire Centers 23 Jordan Schrader Ramis PC 8
Madden Industrial Craftsmen 15 McDonald Jacobs PC 47
McKinstry Co. LLC 6 Mortgage Trust 40
Micro Power Electronics 16 NACM Oregon 27
MulvannyG2 Architecture 18 Northwest Newborn Specialists PC 21
Oregon Community Credit Union 19 Northwest Staffing Resources 24
Oregon Medical Laboratories 49 Pacific Benefit Consultants 16
Pacific Continental Bank 11 The Partners Group Ltd. 34
Parametrix 41 Performance Health Technology 9
The Personnel Department 10 Pittman & Brooks PC 6
Point B 30 Power Equipment Systems 13
PPM Energy 38 Quango 22
PricewaterhouseCoopers 5 Reitmeier Mechanical 15
Qualcomm 8 Rose City Mortgage Specialists 4
Quest Diagnostics 43 Sparling 31
R&H Construction 20 Staff Finders Technical of Oregon 1
The Randall Group 48 Staffing Services 14
S.D. Deacon Corp. of Oregon 9 Sterling Communications 44
Sage Software 45 Sunrise Medical Consultants 18
Schwabe Williamson & Wyatt 32 Sussman Shank LLP 17
T-Mobile 14 tbd advertising 12
U.S. Cellular 1 Tec Laboratories 28
Umpqua Bank 33 Tripwire 49
Volkswagen Credit 42 United Human Capital Solutions 7
Walsh Construction Co. 7 United Risk Solutions 2
Wells Fargo 28 Vernier Software & Technology 29
West Coast Bank 27 Wicks Emmett Hatfield & Chappell LLP 46
Wilson Construction Company 17 Yorke & Curtis 45
WRG Design 12 ZAAZ 23

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Old power works like a currency. It is held by few. Once gained, it is jealously guarded, and the powerful have a substantial store of it to spend. It is closed, inaccessible, and leader-driven. It downloads, and it captures.

New power operates differently, like a current. It is made by many. It is open, participatory, and peer-driven. It uploads, and it distributes. Like water or electricity, it’s most forceful when it surges. The goal with new power is not to hoard it but to channel it.

The authors, Henry Timms and Jeremy Heimans, don’t necessarily favor one form of power over another but merely outline how power is transitioning, and how companies can take advantage of these changes to strengthen their positions in the marketplace. 

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New power is not only about strategy and tactics, the Harvard Business Review authors say. “The ultimate questions are ethical. The big question is whether new power can genuinely serve the common good and confront society’s most intractable problems.”

That sounds like a call to arms. Or a New Year’s resolution. Old power or new, the goals are the same: to be a force for positive change in the world. Happy 2015!

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