NAU is not the time nor place

| Print |  Email
Sunday, June 01, 2008

t_Cover0107

PORTLAND Nau, a darling of Portland’s green sustainability scene, unexpectedly went bottom up in early May after failing to meet fundraising goals. About 95 people — 60 in its Pearl District headquarters and 35 in its five stores — lost their jobs. Nau’s last store opened in Los Angeles just two weeks before the announcement.

When Oregon Business profiled the nascent clothing company in January 2007, chief executive Chris Van Dyke saw the company — with its emphasis on sustainable retail and consumer shopping practices — as a clarion call of sorts to the rest of the business world. Its ethics, like donating 5% of sales to charities, and its startup roster of execs from Nike, Patagonia and others, attracted the attention of the national media and investors, who put up $35 million last year.

But high standards came with a high price tag: A pair of men’s jeans ran upward of $145.

In a statement released on the company website, Nau officials blamed the current credit and investment climate for its demise: “At this time, investors are loath to invest in anything; especially, it appears, a company like Nau that has the audacity to challenge conventional paradigms of what a business should be.”                                               

ABRAHAM HYATT


To comment, email This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

 

More Articles

Store Bought

July/August 2015
Friday, July 10, 2015
BY LINDA BAKER

Market of Choice is on a tear. In 2012 the 35-year-old Eugene-based grocery chain opened a central kitchen/distribution center in its hometown. The market opened a third Portland store in the Cedar Mill neighborhood this year; a Bend outpost broke ground in March. A fourth Portland location is slated for the inner southeast “LOCA” development, a mixed-use project featuring condos and retail. Revenues in 2014 were $175 million, a double-digit increase over 2013. CEO Rick Wright discusses growth, market trends and how he keeps new “foodie” grocery clerks happy.


Read more...

The Private 150: From Strength to Strength

July/August 2015
Monday, July 13, 2015
BY KIM MOORE

Revenues in Oregon's private, for profit sector maintained solid growth as the economy continued to rebound.


Read more...

Flattery with Numbers

July/August 2015
Friday, July 10, 2015
BY JOE CORTRIGHT

The false promise of economic impact statements.


Read more...

Staffing Challenge

July/August 2015
Monday, July 13, 2015
BY KIM MOORE

A conversation with Greg Lambert, president of Mid Oregon Personnel Services.


Read more...

Child care challenge

September 2015
Wednesday, August 26, 2015
0927OHSUhealthystarts-thumbBY KIM MOORE AND LINDA BAKER

Child care in Oregon is expensive and hard to find. We delved into the numbers and talked to a few executives and managers about day care costs, accessibility and work-life balance.


Read more...

Business School

September 2015
Wednesday, August 19, 2015
BY AMY MILSHTEIN

Training, from the mundane to the sublime, bolsters companies and workers in an uncertain world.


Read more...

Fueling Up for the Climb

July/August 2015
Friday, July 10, 2015
BY GREGG MORRIS

Rita Hansen aims to scale natural gas vehicle innovation.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS