Home Archives October 2008 Don’t ask; read my Twitter

Don’t ask; read my Twitter

| Print |  Email
Wednesday, October 01, 2008

PORTLAND In early September, Inverge — an “interdisciplinary thought-leader event” as organizers call it — took place in the Gerding Theater in Portland’s Pearl District. It was, essentially, two days of very smart people standing on a stage and talking. Or rather, some of them talked and others wove fantastic pictures of the near future, tales of convergence between technology, advertising, social communities and the “real” world.

CEOs, VPs, GMs and innovation gurus from Disney, the University of Southern California, Edelman, Vidoop, DigitalKitchen and MIT passed across the stage every few hours. It was, except for a few exceptions (Disney toys that interact with online communities; iPhone application demonstrations) not a how-to conference as much as a how-to-think conference: How to think about consumers and creativity and interaction and the future of just about every type of media.

As the days wore on, a silent stream of communication flowed through the theater as attendees sent messages via Twitter, the online service that lets users broadcast — via phone or web — 140-character bulletins to people who’ve elected to receive their messages. It’s passing notes in a web 2.0 world. And it was a convergence between the real-time presentations and the audience’s thoughts.

At the end of the last day of the conference, Amber Case, a Portland consultant and entrepreneur, gave a brief history of communication from the telephone to Twitter. Her slides consisted of 140-character messages. As she spoke to the audience, video of her presentation was streaming live online and the text of her words was sent out to the 650-plus people who listened to her on Twitter.

Case talked about everything from how humans and technology shape each other to the possibility that the world may someday laugh at the Internet. She finished with an idea that encapsulated what that two-days-long discussion of intersecting platforms and technologies was really all about: the power of people needing to communicate with other people.

“Techno-social interaction,” she said/wrote/broadcast out to unknown hundreds or thousands of people, “is about transcending the silos of mental isolation.”

Walking out of Inverge into a drab world where traffic and bikes cluttered the streets of the Pearl District was almost disappointing. Until you look down and see the potential blueprint for all those dreams of convergence nestled in the smart phone in the palm of your hand.

ABRAHAM HYATT



Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

More Articles

Portland rises

News
Monday, August 18, 2014

IMG 2551Portland is in the middle of another construction boom, with residential and office projects springing up downtown, in the Pearl and Old Town. OB Web Editor Jessica Ridgway documents the new wave.


Read more...

Risks & rewards of owning triple net investments

Contributed Blogs
Thursday, July 24, 2014
NNNinvestmentBY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR

With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.


Read more...

Podcast: Interview with Steve Balzac

Contributed Blogs
Tuesday, August 19, 2014

082014BalzacBY TOM COX | OB BLOGGER

Tom Cox interviews Steve Balzac, author of "Organizational Psychology for Managers."


Read more...

Powerlist: Colleges and Universities

September 2014
Wednesday, August 27, 2014
BY KIM MOORE

A conversation about higher education with the presidents of the University of Oregon and Clackamas Community College, followed by September's powerlist.


Read more...

Poll Wrap-Up

News
Friday, August 15, 2014

2014 NewPoll-report-newsletterthumbIn this week's poll, we asked readers: "Who should pay for the troubled Cover Oregon website?" Here are the results.


Read more...

Back to School

September 2014
Wednesday, August 27, 2014
BY LEE VAN DER VOO

By now we’ve all read the headlines: Starbucks is giving away free degrees. Except it isn’t.


Read more...

Who said we should sell in May?

Contributed Blogs
Friday, July 18, 2014
BullMarketBY JASON NORRIS | OB GUEST CONTRIBUTOR

Back in May, we shared a common Wall Street quote about investing, “Sell in May and go away.” Fast forward to July and the most common question we have been getting from clients is, “When is the market pullback going to occur?”


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS