Home Archives November 2008 Slash and sell

Slash and sell

| Print |  Email
Saturday, November 01, 2008

STATEWIDE  Chris Sherland recognizes trouble when he sees it.

“It’s a weak year for the retail industry,” says Sherland, a senior analyst with global valuation real estate firm Cushman & Wakefield. “And we could see fourth-quarter sales that resemble those of 2001 or 2002.”

So what’s an Oregon retailer to do in order to keep out of the red this holiday season?

“A combination of both promotions and deep discounting,” says Sherland.

One company planning a holiday offense is Medford-based gourmet purveyor Harry & David, which is lowering delivery and processing charges on most orders. Not included in the deal, though, are the company’s famous Fruit of the Month Club gifts. But the country’s largest and oldest direct marketer expects nearly 90% of its orders to cost less.

But local luxury chocolatier Moonstruck Chocolates begs to differ: It won’t be cutting prices as a way to cope with the downturn. The strategy?

“It’s about providing the right product and proper service,” says Moonstruck CEO Dan Hossley.

Though projections indicate a 2.2% increase in Oregon’s retail holiday sales, Sherland remains pessimistic “because of what we’ve been seeing recently.”

The state reported 7,300 jobs lost in September, keeping the unemployment rate above 6%. Teamed with market woes and high gas prices, that could mean fewer shoppers spending less money.

“It’s going to be interesting,” says Sherland.  “[Retailers] are going to try anything to move inventory.”                             

CHRIS MILLER


Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

 

More Articles

The 100 Best Companies survey is open

News
Friday, October 24, 2014

100-best-logo-2015 500pxw-1How does your workplace stack up against competitors? How can you improve workplace practices to help recruit and retain employees? Find out by taking our 100 Best Companies to Work for in Oregon survey!


Read more...

The Backstory

October 2014
Thursday, September 25, 2014

In our cover story this month, Wendy Collie, CEO of New Seasons Market, and Kim Malek, owner of Salt & Straw, discuss their rapidly growing businesses and Portland’s red hot food scene. The conversation provides an interesting lens through which to explore trends in the grocery store and restaurant sectors.


Read more...

Tight and Loose

September 2014
Wednesday, August 27, 2014
BY JENNIFER MARGULIS

As schools implement more rigorous academic standards, holistic and flexible approaches to K-12 education flourish.


Read more...

Semiconductor purgatory

News
Monday, October 06, 2014
roundup-logo-thumb-14BY LINDA BAKER | OB EDITOR

Intel's manufacturing way station; Merkley's attack dog; Diamond Foods gets into the innovation business.


Read more...

Books Rule

October 2014
Thursday, September 25, 2014
BY JON BELL

Powell's stays relevant in the digital age.


Read more...

What I'm Reading

September 2014
Wednesday, August 27, 2014

Kim Ierian, President of Concorde Career Colleges, and Deborah Edward, Executive Director of Business for Culture & the Arts, share their recent reads.


Read more...

Video: The 100 Best Survey

News
Thursday, August 28, 2014

100-best-logo-2015 500pxw-1OB Research Editor Kim Moore shares some pointers about the 100 Best Companies to Work For survey.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS