Home Archives January 2009 At this bar, you buy low, get high

At this bar, you buy low, get high

| Print |  Email
Thursday, January 01, 2009

PORTLAND Remember Nov. 20? Sure you do. That was the day the Dow stopped simply practicing for the Winter Olympics and became a gold medalist in downhill catastrophe, dropping 445 points to a mind-boggling 7,550.

Be honest. Did you drink? A lot? If not, maybe you should have. West Cafe in Southwest Portland had been matching the Dow, day by day, with corresponding drink specials. On the 20th, house martinis were going for $4.45 — or as the bar put on its daily blog, “Might as well drown your sorrows in the cheap stuff!”

The 2-year-old West Cafe looks more “Mad Men” than day-trader watering hole. But from the end of October through November, co-owner Sean Concannon scrambled to transform Wall Street’s daily ticker into a specials menu. On Nov. 6, the Dow was down 443 so $4.43 got patrons a glass of “hallucination inducing” Lucid Absinthe; on Nov. 21, the Dow was up 494 so a draft beer and two sandwiches went for $4.94.

With tongue firmly in cheek, Concannon describes the drink deals as part of the restaurant’s economic stimulus plan for Portland. So far it appears Portlanders like being stimulated with booze. Despite the economy, business was strong for West Cafe during late fall and early winter; traffic to the cafe’s blog (which announced each day’s deal) quadrupled over the same period of time.

Cafe West’s Dow-based drink deals have gone the way of the adjustable-rate mortgage (Concannon said it was exhausting trying to keep up every day). In their place are deals based on a regularly updated list of bail-out beneficiaries. For instance, the Fannie Mae is a bourbon blood orange Old Fashioned that “might hurt you more than it hurts them, but you won’t feel it until later.”

Or if you’re looking for your own personal bailout, whispering, “I’ll do my part to make a difference,” to your waiter will earn you a free gourmet chocolate chip cookie.           

ABRAHAM HYATT
ImbibeIndex

Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

 

More Articles

Tight and Loose

September 2014
Wednesday, August 27, 2014
BY JENNIFER MARGULIS

As schools implement more rigorous academic standards, holistic and flexible approaches to K-12 education flourish.


Read more...

Two Sides of the Coin

Contributed Blogs
Wednesday, October 22, 2014
22 twosidesBY JASON NORRIS

Historically, when the leaves fall, so do the markets. This year, earnings, Europe, energy and Ebola have in common? Beyond alliteration, they are four factors that the investors are pointing to for this year’s seasonal volatility.


Read more...

Grape Expectations

October 2014
Thursday, September 25, 2014
BY HANNAH WALLACE

Well-financed outsiders from France and California are buying up vineyards and wineries in the Willamette Valley.


Read more...

College Hacker

September 2014
Wednesday, August 27, 2014
BY KLINT FINLEY

Treehouse CEO Ryan Carson builds a 21st-century trade school.


Read more...

Back to School

September 2014
Wednesday, August 27, 2014
BY LEE VAN DER VOO

By now we’ve all read the headlines: Starbucks is giving away free degrees. Except it isn’t.


Read more...

Powerlist: Law Firms

October 2014
Thursday, September 25, 2014
BY KIM MOORE

A conversation with leading partners at law firms in Portland and eastern Oregon, followed by October's powerlist.


Read more...

Podcast: Interview with Pete Friedes

Contributed Blogs
Wednesday, August 27, 2014

082714-thumb friedesbookTom Cox interviews Pete Friedes, author of "The 2R Manager," about becoming a Best Boss.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS