MAY 2007: COVER STORY
The Transformers
Eight homegrown discoveries that will change the world
By Abraham
Hyatt
Illustrations by Jon
Ferland
Blacktoe Medical
Portland
WHAT THEY DO: ultrasound
devices
HOW THEY’LL CHANGE THE WORLD: A fingertip ultrasound device will save
lives by making it easier for medical professionals to
“see” inside a person.
WHERE THEY ARE TODAY: They
expect $1.6 million in federal funding to be released in the
next two months, which will allow them to begin production for
the U.S. Army.
WHERE THEY’LL BE IN FIVE YEARS: making probes that can be used by a wide
variety of medical professionals
HOW LONG THEY’VE BEEN AROUND: six years
It’s called the healing touch because, well, it involves
touching. And the cold, plastic probe used for medical
ultrasounds is nothing like a doctor’s restorative
hands.
Enter Blacktoe Medical, with an ultrasound device small enough
to fit onto the end of a doctor, nurse or medic’s
finger.
To somebody outside the medical field, that’s mildly
interesting. In the 50 years the medical world has been using
ultrasound to provide images of organs, fetuses and blood
vessels, the probe that delivers those sound waves into a
patient’s body has gradually shrunk to about 6 inches
long and the width of someone’s hand.
So who cares that it’s even tinier? Every-one from
doctors at a family clinic to medics on the battlefields of
Iraq, says company CEO and president Evan Dudik.
“It makes ultrasound intuitive,” he says.
“You have something that slips on your index or middle
finger. You point it and you see [on the monitor] where
you’re pointing.”
Army medics can both feel and see major blood vessels in the
neck and chest as they insert a catheter to quickly administer
drugs and fluids — a tricky procedure that’s much
more awkward with conventional probes. Closer to home, it turns
any ultrasound procedure, from heart surgery to pelvic exams,
into a hands-on moment for doctors and surgeons.
Does radically shrinking bulky technology so that it’s
available to everyone sound familiar? Dudik thinks so:
“We’re trying to do what the personal computer did
to the computer industry,” he says.
Aptiv
Portland
WHAT THEY DO: insect
monitoring and control
HOW THEY’LL CHANGE THE WORLD: By instantly identifying insects, disease
and bio-terrorism can be stopped before they happen.
WHERE THEY ARE TODAY: developing a wireless version of the
sensor
WHERE THEY’LL BE IN FIVE TO 10 YEARS: increasing bio-security at major ports by
monitoring for invasive species in real time; using the sensors
to rapidly identify where malaria might break out
HOW LONG THEY’VE BEEN AROUND: four years
They creep into the country in shipping containers and fly,
invisible, across state lines. They eat crops, fruit and
forests. And in Africa, malaria-infected mosquitoes whine from
person to person, killing more than 2 million children and
pregnant women each year.
Last January, Philipp Kirsch, Aptiv’s 46-year-old
founder and president, was in a village in Kenya. As insects
flew through the eaves of a hut, a sensor told him what each
bug was.
Considering that the normal way to identify insects is to set
traps, leave them for a certain amount of time, and then take
the traps to a lab for analysis, Aptiv’s sensors are
impressive.
Scatter those sensors around an Oregon orchard and they would
identify filbertworm, codling and apple ermine moths the moment
the invasive pests arrived. The same goes for ship-borne
stowaways in the country’s major ports.
In countries ravaged by malaria, health organizations could
monitor insect activity in real time, targeting preventive
intervention efforts to specific regions before the
disease’s one- to two-week gestation period passes.
Kirsch says the company’s putting final touches on a
wireless version of the sensor. Once that’s finished, he
estimates, a commercial version will be available by the end of
this year.
Perpetua Power Source Technology
Portland
WHAT THEY DO: power generation
HOW THEY’LL CHANGE THE WORLD: Batteries that run on heat and have
decades-long life spans will revolutionize how electronic
devices are powered.
WHERE THEY ARE TODAY: They’re working with large wireless
monitoring systems.
WHERE THEY’LL BE IN FIVE YEARS: making batteries for consumer products,
like laptops, and medical devices
HOW LONG THEY’VE BEEN AROUND: 1½ years
The battery that Jon Hofmeister, Perpetua’s 33-year-old
president and founder, holds in his hand is a simple-looking
thing — maybe an inch tall and as big around as a nickel,
copper with a band of black around the middle.
He holds it against his arm, and simple turns to science
fiction. That’s enough heat to produce power, he says.
“A one- to two-degree temperature change is all you
need.”
The basic principle behind it is as simple as the battery
looks. Inside is a 8-foot-long roll of gold-colored foil with
circuitry printed on one side. When the battery is heated,
atomic particles jump between two different materials in the
foil, creating an electrical current, not unlike what happens
with solar power.
But this needs no sun, and the foil can be molded to fit any
shape or space inside a laptop, cell phone, security system,
medical device — anything that uses a battery and
generates even a small amount of heat. And since there are no
chemicals that break down over time, as with normal batteries,
Hofmeister estimates they’ll last 15 years or more.
This summer Perpetua begins producing batteries for clients
with vast wireless monitoring systems — such as those
used on large bridges to monitor corrosion or stress —
that are very difficult to get to for routine battery
replacement.
Hofmeister would love to jump into the consumer electronics
market this summer, too, but Perpetua isn’t quite ready
for that. He estimates the company needs another five years of
growth before it can handle that type of volume.
Portland Bioscience
Portland
WHAT THEY DO: genomic
biosciences
HOW THEY’LL CHANGE THE WORLD: What’s your genetic makeup? Find out
quickly and get warning of diabetes or cancer decades in
advance.
WHERE THEY ARE TODAY: selling
genome scanners and tests
WHERE THEY’LL BE IN 10 YEARS: making an off-the-shelf test for everyday
use
HOW LONG THEY’VE BEEN AROUND: four years
It’s called personalized medicine — using new
discoveries to peer inside the basic building blocks of a
person’s cells.
What’s inside? Clues to which drugs will cause negative
reactions. A roadmap to the most effective medication for a
specific woe. Advance warning of diseases that could lurk for
decades before attacking.
The head of the Food and Drug Administration calls it the
future of medicine. It’s one that’s taking an
enormous amount of dizzying research — it’s very
easy to get lost as Steve Benight, a chemistry and physics
professor at Portland State University and co-founder of
Portland Bioscience, talks about multiplexing, cross
hybridization and virtual assays.
But the end result is simple: standardized genetic tests that
are cheap enough for everyday use. “My dream is to have
tests at Walgreens so you can monitor your response to things
in real time,” he says.
Not everyone has embraced the idea of personalized medicine.
The pharmaceutical industry would have to find a business model
that doesn’t rely on a blanket, one-size-fits-all
approach to developing drugs. Benight is looking forward to the
day that industry jumps on board. But in the meantime, based
simply on the federal grants, angel investors and contract
revenues that Portland Bioscience has attracted, the company is
doing all right.
Benight is firmly focused on a future, a decade away, where
secrets wrapped inside the body’s cells have been
unraveled, and answers are available at the nearest drug
store.
“Personalized medicine,” he says, “is
coming.”
Opti-MS
Portland
WHAT THEY DO: make a miniature version of
equipment that can weigh molecules
HOW THEY’LL CHANGE THE WORLD: by finding life on other
planets
WHERE THEY ARE TODAY: They’ve already received funding
from NASA; a demonstration model will be finished within
weeks.
WHERE THEY’LL BE IN FIVE YEARS: The equipment will also be used in the
medical, pharmaceutical and security fields.
HOW LONG THEY’VE BEEN AROUND: three years
There are the companies that are changing this world, and then
there’s the company that’s changing other worlds
— Mars, to be exact. And maybe Europa, one of
Jupiter’s moons.
Opti-MS makes what’s called a time-of-flight mass
spectrometer — a highly technical term for a highly
specialized instrument that company founder David Ermer says,
“basically weighs molecules.” That weight is a
crucial part of analyzing microscopic particles for many
things, including signs of life on other planets.
These kinds of spectrometers are usually fairly large pieces
of equipment: 8 feet long and 4 feet wide. The one that Ermer
invented, however, is not. It’s as good as big laboratory
models, but it’s only 4½ inches long, just the
size for a rover trundling over the surface of a distant
planet, taking samples of alien soil. Or in the International
Space Station. That’s another place that NASA, which has
provided nearly $700,000 in development funding over the last
two years, is interested in using it.
Other scientists at the Portland State Business Accelerator,
where Opti-MS is based, are slightly in awe of the work Ermer
is doing in his simple lab just off the building’s
basement parking garage. He’s a quiet man with slightly
graying hair and goatee and a self-effacing demeanor.
As he stands next to a test version of the instrument, he
talks about how surprised he’s been to find that
there’s a lot of non-space-related interest in his work
as well: Drug companies want to use it to test for impurities.
Hospitals could use it to screen for pathogens or for
diagnostic work. Law enforcement could use it screen for
biological agents.
In other words, given a little time, Opti-MS will be changing
this world, too.

How will computers keep
getting faster? With lasers and mirrors, say the men behind
Lightfleet.
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Lightfleet
Camas,
Wash.
WHAT THEY DO: computer
technology
HOW THEY’LL CHANGE THE WORLD: by using lasers to move vast quantities of
data at the speed of light
WHERE THEY ARE TODAY: They’ll ship their first,
as-of-yet-undisclosed product later this year.
WHERE THEY’LL BE IN FIVE YEARS: The technology could be used in any
industry that handles vast amounts of data: banking, movie
making, medicine or science.
HOW LONG THEY’VE BEEN AROUND: four years
In 1965, one of the co-founders of Intel made a prediction:
The computing power of microchips was going to double about
every two years.
The prediction was called Moore’s Law, after its author,
and over the decades it held true because of one reason:
Transistors on microchips were getting smaller and smaller.
That meant more and more transistors could be put on a chip,
and so computers went faster and faster.
But there’s a brick wall ahead. Even with the help of
nanotechnology, semiconductor devices will — probably
within the next five years — be unable to shrink any
further.
How will computers keep getting fas-ter? With lasers and
mirrors, say the men behind Lightfleet, a company based on the
Washington side of the Columbia River.
It’s as simple as it sounds. Besides physical
limitations, regular circuitry has drawbacks. It produces heat,
gobbles a lot of energy and can cause data traffic jams. Lasers
do none of the above. Plus, they’re as fast as the speed
of light.
What’s unique about Lighfleet is that instead of
focusing a laser on one point (which is how lasers are normally
used), they spread the laser beam out so it transmits data to
multiple places at the same time. John Peers, company founder
and CEO, compares it to gridlocked traffic in Manhattan that
suddenly is able to move through beams of light interlinked
through the city.
Lightfleet’s technology is most exciting for the people
who have to crunch enormous amounts of data, like Oregon State
University’s College of Oceanic and Atmospheric Sciences.
Who else? Movie studios that create special effects, financial
institutions tracking ID theft and fraud, and law enforcement
agencies that are developing face recognition software.
It’s such a new method that Lighfleet has yet to come up
with a proper noun. It’s not a server, Peers says, or a
switch (which are used in networking computers). Swerver? he
asks, laughing.
Given that newness and the potentially huge market, it’s
understandable that he sounds just a tiny bit smug when he
declines to talk about specifics of the company’s first
product, which is slated to ship later this year.
Oregon Medical Laser Center
Portland

In Gregory’s work, adult cells are injected
directly into the damaged area of a heart where they
regrow blood vessels and muscle.
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WHAT THEY DO: tissue
regeneration
HOW THEY’LL CHANGE THE WORLD: by regenerating tissue in damaged
hearts
WHERE THEY ARE TODAY: They’re working with the U.S.
military and other researchers on how to regenerate damaged
muscles.
WHERE THEY’LL BE IN FIVE YEARS: using the same science to routinely repair
nerves and heart and lung tissue
HOW LONG THEY’VE BEEN AROUND: 15 years
Dr. Ken Gregory and HemCon, the company he co-founded, already
have made national headlines for changing the world. Using an
ingredient found in shrimp shells, they found a way to rapidly
stop wounds from bleeding and now make bandages that every U.S.
Army soldier carries.
Gregory, who also started Oregon Medical Laser Center about 15
years ago, has been working on another world-changing project:
regrowing damaged heart tissue using adult stem cells.
There are two types of stem cells: embryonic, the subject of
ongoing political and ideological debate because they come from
embryos, and adult, which are found in places like bone marrow
and can repair damaged tissue. In Gregory’s work, adult
cells are injected directly into the damaged area of a heart,
where they regrow blood vessels and muscle.
It’s a technique that researchers around the world are
perfecting for different organs in the body. “The promise
of healing a heart after a heart attack, of healing lungs, of
healing degenerative diseases like MS — there’s a
wide swath of great new promise where there’s not much
hope today,” he says.
Pre-clinical trials could start in early 2008. They could also
start about that time for another Gregory project: regenerating
damaged leg and arm muscles in Iraq war veterans —
military-funded research that he can’t talk about.
But it’s work that’s in keeping with his
prediction for five years from now when he expects it will be
common for adult stem cells to be used in healing.
“It’s going to translate into a wonderful medical
regimen,” he says, “all the way down to primary
medical care.”
Farmers Conservation Alliance
Hood
River
WHAT THEY DO: rural community
outreach and building fish screens
HOW THEY’LL CHANGE THE WORLD: helping solve a 100-year-old irrigation
problem that pits fish against farmers, and saving untold
thousands of endangered fish in the process
WHERE THEY ARE TODAY: They’ve installed six fish screens
in Oregon, Washington and Idaho.
WHERE THEY’LL BE IN FIVE TO 10 YEARS: installing 500 more screens throughout the
Pacific Northwest, Canada and California
HOW LONG THEY’VE BEEN AROUND: Farmers began developing the screen in
1996; the Farmers Conservation Alliance was formed in 2006 to
market it.
Fish, farmers and water have always formed an unhappy
trinity.
To irrigate, farmers need river water. But fish get sucked
into irrigation systems. So the state mandates that farmers use
screens to keep that from happening. But debris from the river
gets stuck in the screen. So a lot of time and money is spent
cleaning them — $70,000 a year by the Farmer’s
Irrigation District in Hood River alone.
Ten years ago, two farmers in that district came up with what
would prove to be a brilliant idea: Instead of sucking water
through a vertically oriented screen, let water run over a
horizontal screen. Fish and debris flow over the screen; water
moves down and then into the irrigation system. Jerry Bryan,
the district’s manager, says they weren’t the first
to come up with the idea, but they were the first to actually
make it work, and state fish officials describe its
applications as very promising.
Now that the design phase is complete, the nonprofit agency
Farmers Conservation Alliance has been formed to take on the
task of marketing the screen, with all profits being reinvested
into community programs that benefit fish and farmers.
As of now, six screens have been installed in three states.
With as many as 50,000 unscreened irrigation and hydroelectric
systems in Oregon alone, the alliance will be very busy in the
coming years.
But the implications are vast. The screens could be used up
and down the West Coast and into Montana, Idaho and Canada
— anywhere that fish, farmers and water intersect.
Have an opinion?
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